Email is the primary marketing and communication tool for all business being conducted today. Email is fast, flexible, efficient and allows for personalized and targeted communications to your customers and prospects.
One of the most common complaints voiced by small business owners is the need to communicate regularly with clients and prospects. Creating engaging customer-focused content with calls to action, using HTML to ensure the email looks great on both PCs and mobile devices, managing subscriber lists, and monitoring results all takes time, effort and a healthy dash of creativity. And then you have to do it all again the following month!
We take care of it all. Every month, approximately two weeks prior to the scheduled delivery date, RAVEN5’s Newsletter Team will gather your content, wrap it in a responsive HTML template, and send it to you for review. You can request revisions or additions as needed up to the deployment date. Once your newsletter is delivered to your subscribers, you’ll receive a summary report where you can view insightful campaign stats.
Email remains a popular engagement tactic for prospects and customers alike. Through responsive design, better delivery practices, and complex triggered campaigns, email continually evolves to meet marketers’ needs and produces a ROI for business owners. With RAVEN5, your email newsletters will be on time and on target, every time!
All commercial electronic messages (CEMs) sent to an email address, social networking account, or a cell number must have the recipient’s consent. The burden of proof will be on the sender, not the recipient, of the message.
Express consent is the new gold standard and you must have it to continue emailing after July 1, 2017. Once a customer provides express consent, there is no time limit to the contact a business can have with the customer unless the customer opts out.
If you want to enjoy today’s freedom to connect with potential customers, your existing lists need to be converted to express consent.
Our process will ensure your list is fully compliant and well documented with the CASL law coming into full force as of July 1st, 2017.