June 11, 2018 TACTIX5
Online contests, sweepstakes, and user-generated content go hand in hand. Running an online contest, including a picture or video submission for example, can have a huge effect on how many people enter and promote your contest. Creating a contest, combined with funny, exciting or thought-provoking entry process, is a great way to encourage entries and entice people to share. ...Read More
April 26, 2017 TACTIX5
An important part of administering a successful contest or sweepstakes program is promoting it in the right places. Contests and sweepstakes provide a unique opportunity to build your brand, but if nobody can find your contest or sweepstakes, you're wasting your time. ...Read More
April 11, 2017 TACTIX5
Our expertise in all aspects from administration, development and promotion of custom contests and sweepstakes gives us a unique perspective on how to run a successful campaign. ...Read More
December 22, 2016 TACTIX5
Mike discusses the basics of a contest, and why it's essential to your marketing efforts. ...Read More
October 6, 2015 TACTIX5
Online contest rules? Are they important? Of course they are! Check out some rules and regulations when running a contest in Canada. ...Read More
September 8, 2015 TACTIX5
What kind of contest is best? Well, that always depends on your goals. Depending on how difficult entering your contest is can be a major factor in your overall entries. ...Read More
August 20, 2015 TACTIX5
Contests are increasing in popularity for businesses, as they allow for more brand exposure through social media, which gives businesses of all sizes the ability to reach thousands more people than with other types of platforms alone. Here at TACTIX5 we always suggest that there is a grand prize of some kind, this provides more consistent consumer engagement. Remember what you put as your prize will also determine the type of feedback you will get so choose wisely! ...Read More
August 13, 2015 TACTIX5
Contest marketing is a fun way to engage consumers, build brand awareness, develop or increase social following and even distribute coupons. Contests provide consumers with an incentive to enter their contest as they offer a prize or reward for entering. By running a contest you are consistently building brand awareness as people are being engaged by your incentivized offer and sharing it with like-minded people they know. ...Read More
June 23, 2015 TACTIX5
At TACTIX5 we define contest marketing as an incentive based marketing campaign that implements both email and social media marketing simultaneously. The best contests are run through a contest microsite and are supported through email and social media collaboratively. With 91% of people checking their email every single day and 85% of people trusting friend referrals your business will be guaranteed to grow in followers! ...Read More
June 19, 2015 TACTIX5
Everyone loves good deals on products they love; in fact, 91% of Canadians actively seek out these good deals. Be the best deal with contest marketing. ...Read More